New Wave Group
New Wave Group Logo
About New Wave Group
New Wave Group AB develops, acquires, and markets brands and products for corporate profiling, sports, gifts, and home furnishings. Operating through Corporate, Sports & Leisure, and Gifts & Home Furnishings segments, the company offers promowear, workwear, promotional gifts, sportswear, shoes, and home décor products under a wide portfolio of brands. Its products are distributed in Sweden, the United States, Europe, and internationally. Founded in 1989 and headquartered in Gothenburg, Sweden, New Wave Group AB manages a decentralized structure to foster entrepreneurship and synergy across its brands.
Address
Kungsportsavenyen 10,
Gothenburg, 411 36
Sweden
Year founded
1989
Number of employees
2,000-3,000
Sector
Consumer Discretionary
Industry Group
Consumer Durables & Apparel
Industry
Textiles, Apparel & Luxury Goods
Subindustry
Apparel, Accessories & Luxury Goods
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