PubMatic

About PubMatic

PubMatic Inc. provides a cloud-based platform that enables real-time programmatic advertising transactions for digital publishers, advertisers, agencies, and demand side platforms worldwide. Its solutions include a sell-side platform (SSP) for digital ad inventory, header bidding (OpenWrap), data and insights (Connect), direct deal execution (Activate), commerce media (Convert), and identity management (Identity Hub). PubMatic supports a wide range of ad formats and devices, including mobile, desktop, video, and connected TV. The company offers impression-level auctions, yield management, analytics, and brand safety tools to optimize revenue and transparency for publishers and buyers globally.